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In July of this year Kent Police caught 37 drivers using their mobile phones. In the same month the RAC’s research showed only 60% of drivers would stop using their phones while driving voluntarily even if they knew these could cause accidents. The RAC says “it was surprised the figure was not signifciantly higher given that consequences can be so severe in terms of the impact on human life."

To find out more about this read “Overcoming the Mobile Phone Menace with an App” an interview with Romex’s Sales Director, Steve Arscott in the September issue of the award-winning Roadway Magazine, the journal of the RHA Road Haulage Association.

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INTRODUCTION:

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Driver Distraction

The USA seems to be taking the lead in educating their young drivers in road safety.  Young drivers are now required to stay on a learner licence for at least six months – which in turn has been found by the University of Michigan to reduce the number of fatal crashes.

The Govenors Highway Safety Association is now recommending that there should be more speed cameras and stronger night time restrictions which will reduce speed related crashes in their teenage population.

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We recently attended Fleet 21 Conference where we ran our game that demonstrates how distracted people get when using their mobile phones.  We had some great results…

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Romex World, an innovative technology company specialising in workforce management solutions has released a video highlighting the dangers of driver distraction.  Put together by Inside Consultants, the video demonstrates a number of facts and figures that have come to light in recent press stories.

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Elias Fattal - Brake Fleet SafetyWe recently attended the Brake's Fleet Safety Conference in Solihull and had a really great time meeting a number of other sponsors and most importantly supporters of their National Road Safety Campaign.

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We were delighted to see that two mainstream TV programmes have recently featured the risks involved with using a phone whilst driving.  The One Show uncovered some scary statistics facts about driver distraction whilst monitoring a roadside for just half an hour. 

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Texting and DrivingDid you know?

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Some recent coverage on the launch of our Driver Distraction Prevention Module.

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BrakeWe are delighted to be sponsoring Brake the Road Safety Charity, who campaign for greater road safety throughout the UK.  Every year they run a National Road Safety Week which we are looking forward to getting involved with.

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